Emerging Trends in Management MCQs

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Ram Sharma • 193.65K Points
Coach

Q 171. A Channel consisting of one or more independent producers, wholesalers or retailers that are seeking to maximize their own profits even at the expense of profits for the channel as a whole is a……………

(A) vertical distribution structure
(B) vertical marketing system
(C) conventional distribution channel
(D) independent channel allocation

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Vijay Sangwan • 24.03K Points
Instructor III

Q 172. Historically, conventional channels have lacked the leadership to……….

(A) assign channel member roles and attain efficiency
(B) attain efficiency and assign member roles
(C) set standard pricing and promotions
(D) assign member roles and manage conflict

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Ranjeet • 30.27K Points
Instructor I

Q 173. An advantage of a channel of distribution over selling direct to consumers is that each channel member plays a ………….in the channel.

(A) disciplinary role
(B) decisional role
(C) specialized role
(D) time –saving part

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Rakesh Kumar • 24.11K Points
Instructor III

Q 174. In marketing terms, we say that the number of intermediary levels indicates the …………of a channel.

(A) complexity
(B) length
(C) involvement
(D) width

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Vinay • 24.32K Points
Instructor III

Q 175. Which of the following is not a key function that intermediaries play in completing transactions?

(A) negotiation
(B) information
(C) negotiation
(D) financing

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Vinay • 24.32K Points
Instructor III

Q 176. Intermediaries play an important role in matching .

(A) supply and demand
(B) product to region
(C) information and promotion
(D) manufacturer to product

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Ram Sharma • 193.65K Points
Coach

Q 177. From the economic system’spoint of view ,the role of marketing intermediaries is to transform the assortment of products made by producers in to the assortment of products wanted by…………….

(A) consumers
(B) distributors.
(C) marketers
(D) manufacturers

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Ram Sharma • 193.65K Points
Coach

Q 178. A company's channel decisions directly affect every …………

(A) competitor's actions
(B) marketing decision
(C) channel member
(D) employee in the channel

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Rakesh Kumar • 24.11K Points
Instructor III

Q 179. When suppliers, distributors, and customers partner with each other to improve performance of the entire system, they are participating in a…………..

(A) supply and demand chain
(B) supply chain
(C) channel of distribution
(D) value delivery network

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Admin • 32.61K Points
Instructor I

Q 180. Which of the following is not a typical supply chain member?

(A) reseller
(B) wholesaler
(C) retailer's creditor
(D) producer

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