Marketing Management MCQs

V

Vikash Gupta • 24.35K Points
Instructor III

Q 11. Ensuring the availability of the products and services as and when required by the customers is ______________ utility.

(A) Time.
(B) Place.
(C) Form.
(D) Profession
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R

Ranjeet • 25.13K Points
Instructor II

Q 12. Which company is the pioneer in direct marketing?

(A) Johnson &Johnson.
(B) Eureka Forbes.
(C) Avon cosmetics.
(D) Cipla.
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G

Gopal Sharma • 28.64K Points
Instructor II

Q 13. In ______________ , manufacturers supply products to a limited number of outlets in the target market.

(A) Selective distribution
(B) Geographical distribution
(C) Intensive distribution.
(D) executive distribution.
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V

Vikash Gupta • 24.35K Points
Instructor III

Q 14. Which of the following is not a non-store retailing?

(A) Tele marketing.
(B) Direct marketing.
(C) Kiosk marketing.
(D) Retail chains.
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P

Praveen Singh • 27.20K Points
Instructor II

Q 15. ______________ is a broad range of activities concerned with efficient movement of finished goods from the end of the production line to the consumer.

(A) Physical distribution.
(B) Channel of distribution
(C) Intensive distribution.
(D) None of these.
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P

Praveen Singh • 27.20K Points
Instructor II

Q 16. Transportation belongs to ______________ function of marketing.

(A) Research.
(B) Exchange.
(C) Physical supply
(D) Facilitating.
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V

Vikash Gupta • 24.35K Points
Instructor III

Q 17. The best channel of distribution for vacuum cleaner is ______________.

(A) Direct marketing.
(B) Tele marketing.
(C) Retail chains.
(D) None of these.
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A

Admin • 27.81K Points
Instructor II

Q 18. Which of the following is not included in the function of physical supply?

(A) Standardization.
(B) Storage.
(C) Packaging.
(D) Transportation.
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V

Vinay • 19K Points
Tutor I

Q 19. Logistics management is a part of ______________.

(A) Production.
(B) Marketing channel
(C) Supply chain management.
(D) Consumption.
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R

Ranjeet • 25.13K Points
Instructor II

Q 20. Logistics means ______________.

(A) Production.
(B) Flow of goods.
(C) Consumption.
(D) Marketing channel.
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