Service Marketing MCQs
V
Q 61. The moments of interaction between the customer and the service firm are called:
R
Q 62. Services that do not meet customer expectations are called:
R
Q 63. Service failures involving problematic customer include .
S
Q 64. . has become a popular way to expand delivery of an effective service concept to multiple sites without the level of investment
A
Q 65. is an example of a service where the customer typically goes to the service
R
Q 66. During a service recovery effort, the employee was very empathetic to the customer’s plight and agreed to replace the defective product. However, it took three months for the replacement product to show up
V
Q 67. If the customers view service as they care more about price than provider.
G
Q 68. As per service-quality model, the
R
Q 69. is about the normal work of creation, pricing,
R