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Q. Showing the product in a picture as being bigger than it actually is an example of

Q. The usual source for new products is_____.

Q. Advertising is an important source of revenue to ____

Q. It is popularly known as free form of promotion

Q. An Ad copy which informs the target group the fact that the manufacturer is established enough to give them the right goods is?

Q. Excuses for NOT making a purchase commitment or decision are called

Q. If a copy tells openly and directly all the features of a product or a service with the help of suitable pictures, photos and diagrams to impress a customer, it is called?

Q. Consider the following statements: Statement 1: Media planning starts with analysis target audience Statement 2: Media strategy is concerned with the selection of appropriate media)

Q. If a company wants to build a good “corporate image,” it will probably use which of the following marketing communications mix tools?