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Q. The practice of making spoofs or parodies of corporate and political advertisement is known as _______________.

Q. Any printed material sent through the mail directly to prospective customers is known as________.

Q. Which of the following is NOT a requirement for setting advertising objectives?

Q. A multi channel retailer sells merchandise ----.

Q. Insurance against--------is more important due to government rules.

Q. Advertising used to communicate an organisations views on issues that affect society or business is known as

Q. An agency can also handle overall advertising and ________ strategy and sales promotions for its customers.

Q. Atmosphere in retailing refers to ----.

Q. Placement of advertisements inside or outside transportation vehicles is known as

Q. Many retailers have improved their operation productivity through -----.