In a marketing firm, the Financial Manager pays more attention towards an increase of 3% in the marketing cost as compared to a 15% increase in the courier expenses. Identify the concept being used by the manager.

Ram Sharma • 193.88K Points
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Q. In a marketing firm, the Financial Manager pays more attention towards an increase of 3% in the marketing cost as compared to a 15% increase in the courier expenses. Identify the concept being used by the manager.

(A) Management by exception
(B) Critical point control
(C) Corrective action
(D) None of the above

Correct Answer - Option (B)

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