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Q. Anything that has the ability to satisfy a consumer need is known as……

Q. Products seen as having extension potential into other markets

Q. Which of the following statements is true?

Q. Which of the following is not an element of service marketing mix?

Q. The strategy of using as many outlets as possible is called ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.

Q. The concept which states information about value, opportunities and rewards of good performance as thought by salespersons is called:

Q. Today, companies have to manage relation with their ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ in order to ensure timely supplies and meet customers’ requirements.

Q. The process of adding a higher priced prestigious, product to the existing line of lower priced products is known as ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.

Q. Which of the following is not included in the micro environment

Q. Which company is the pioneer in direct marketing.