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Q. Demographic segmentation refers to .

Q. Marketing Environment is

Q. …is a low cost communication tool that can be easily tested, refined and rolled out.

Q. Which of the following is not a non-store retailing?

Q. Which of the following is not an element of promotion mix?

Q. The marketing outcomes of a product is known as ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.

Q. The factors such as the buyer’s age, life-cycle stage, occupation, economic situation, lifestyle, personality and self-concept that influences buyer’s decisions refers to which one of the following characteristic?

Q. ………….simply refers to product planning.

Q. Which type of promotional tool is nonpublic, immediate, interactive and customized?

Q. The cost, potential sale, profit of the offering is calculated at different price levels in ______________ stage of “Product Development Process”.