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Q. Which of the following is not an element of demographic segmentation

Q. Which of the following is NOT a requirement for setting advertising objectives?

Q. Which of the following major promotional tools use the telephone, mail, fax, e-mail, and the Internet to communicate directly with specific consumers?

Q. -------is a system of selling goods directly to customers through a network of self employed people

Q. Many companies are now turning their attention to …………….markets.

Q. Brand loyalty indicates customer’s ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ towards the brand.

Q. Word of mouth marketing through electronic channels like email, internet etc is known as ……….

Q. When there is a large potential market for a product, the firm will adopt:

Q. A‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ operates multiple retail outlets under common ownership in different cities and towns.

Q. When a firm sets a very low price for one or more of its products with the intention of driving its competitors out of business.