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Q. ………….. is the tool for simultaneously depicting the service process, the point of customer contract and the evidence of the service from the customer point of view

Q. …………… is deference between customer expectations and perception.

Q. Sustainable marketing can also be characterized as the third age of

Q. …………… is example of a service where the customer typically goes to the service organization

Q. Which of the following is not generally accepted as being part of the extended marketing mix for service?

Q. Standardized and customized flow of activities, simple and complex number of steps and customer involvement by which a service is delivered is called……..

Q. A triangle of Company, Customers, Employees, Internal Marketing, External Marketing communications and Interactive marketing is known as…………..

Q. What is the basic property of a service which makes it different from a product?

Q. …………… is the physical surroundings or the physical facility where the service is produced, delivered and consumed

Q. Service marketing emerged as a separate field of study in the ……………