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Q. A scheme formulated with the vision of extending the coverage of irrigation and improving water use efficiency:

Q. A programme that aims to promote innovation to further strengthen the competitiveness of MSME sector is:

Q. A system where essential commodities are distributed through a network of fair price shops:

Q. Heterogeneity in rural lifestyles is mainly on account of the geography, varied income levels and _______________ of the consumers.

Q. Which of the following is not an agricultural input:

Q. An autonomous society promoted by the Central Government and registered as a Non-Banking Financial Institution, which helps farmers in establishing forward and backward linkages in supply chain management:

Q. An important factor in rural marketing is ........................, as the rural market is scattered and consists of different groups and socio economic class.

Q. Channel members add value by bridging the major gaps of ______________ that separate goods and services from those who would use them.

Q. The Market Promotion & Development Scheme(MPDA) was launched under

Q. To increase awareness of products and services among rural consumers, there needs to be an increase in