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Q. The concentration of all marketing efforts on one selected segment within the total market.

Q. In _______________________ all the augmentations and transformations of a product might undergo in the failure.

Q. Which of the following is a name, term, sign, symbol, design, or a combination of these, that identifies that maker or seller of a product or service?

Q. Product quality leadership is based on

Q. Which of the following is NOT an element of the marketing mix?

Q. ______________ are generally food stores that are much smaller in size than supermarkets.

Q. ………………is an electronic file that uniquely identifies individuals and web sites on the internet and enables secure confidential communications.

Q. ……………. Is a strategy of entering into an unreceptive or blocked country and practices marketing by using economic, psychological, political and public relation skills etc in that country.

Q. Direct marketing is sometimes called ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.

Q. Price points of Re1, Rs 2,3,4 etc are used for FMCG brands is known as ……………pricing