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Q. Marketing is a process which aims at:

Q. Price points of Re1, Rs 2,3,4 etc are used for FMCG brands is known as ……………pricing

Q. ______________ factor is not considered as an important one while selecting channel of distribution

Q. Refersto those in the targetedmarketwho have purchased the product.

Q. Which of the following is not a services?

Q. ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ is the process of dividing a potential market into distinct sub‐markets of consumers with common needs and characteristics.

Q. Trading up is a method of product line modification by.

Q. All forces or factors that effect marketing policies, decisions and operations of a business constitute..

Q. The emotional attachment of a customer towards a brand is known as ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.

Q. Which company is the pioneer in direct marketing.