📊 Service Marketing
Q. Which of the following is not a communication objective during the maturity and decline stages of the product life cycle?
  • (A) Encourage repeat purchases
  • (B) Provide ongoing contact with customers
  • (C) Prepare the way for personal selling efforts
  • (D) Express gratitude to the existing customer base.
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✅ Correct Answer: (B) Provide ongoing contact with customers

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