Q. __________ includes all of the activities involved in selling goods or services to those who buy for resale or business use.
✅ Correct Answer: (B)
wholesaling
Retail Management MCQs and Notes
Q. The most important retail marketing decision a retailer has to make is to __________.
✅ Correct Answer: (A)
identify its target market
Q. The fastest growing segment of retailing is __________.
✅ Correct Answer: (A)
nonstore retailing
Q. In which of the following retailers are salespeople ready to assist in every phase of the locate-compare-select process?
✅ Correct Answer: (D)
full service.
Q. Consumers who browse and/or purchase in more than one channel are known as _____.
✅ Correct Answer: (B)
Multi-channel shoppers
Q. Expenses that benefit the entire store are called:
✅ Correct Answer: (C)
indirect
Q. The difference between retail and cost is called:
✅ Correct Answer: (D)
markup
Q. The major reason people give for not shopping on the Internet is _____.
✅ Correct Answer: (B)
Security concerns
Q. Which one of the following is NOT a form of direct marketing?
✅ Correct Answer: (C)
personal selling
Q. Which of the following is the major reason consumers give for shopping online?
✅ Correct Answer: (D)
Convenience