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Q. Which of the following WOULD NOT be one of the primary advertising objectives as classified by primary purpose?

Q. Which of the following is more of personal medium of advertisement?

Q. Which among the following is a Pull Strategy?

Q. A _____ is a trade of vale between two or more parties.

Q. _____are vehicles or channels through which the advertising messages are transmitted to target consumers so that the desired action may be induced at the consumer level

Q. Newsletters, catalogues, and invitations to organisation-sponsored events are most closely associated with the marketing mix activity of _____.

Q. It is popularly known as free form of promotion

Q. The type of appeal which is related to a person‟s psychological and social needs for purchasing products and services?

Q. _____ is a self-regulatory voluntary organization of the advertising industry

Q. The term marketing refers to_____.