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Q. Demographic segmentation in rural marketing is done on the basis of

Q. Which of the following is not a key function that intermediaries play in reaching the consumers?

Q. Which of the following is not an example of a behavioural variable in rural market segmentation?

Q. Industry observers are increasingly realising that at times, purchase of durables has nothing to do with income, but has more to do with ______________

Q. Which emerging method of distribution uses the channels from main distributors to sub-distributors to retailers to consumers?

Q. Why is market segmentation carried out?

Q. Commercialization of agriculture implies:

Q. Value for money products means:

Q. Channel members add value by bridging the major gaps of ______________ that separate goods and services from those who would use them.

Q. In which type of market would a rural consumer usually buy products like cloth or cosmetics?