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Q. ………………….organization is extensively used in similar firms are those dealing in a narrow product line, or selling in a limited geographic area.

Q. Which of the following provides the backbone of marketing?

Q. Which of the following WOULD NOT be a method of establishing sales force structure?

Q. Which of the following is NOT one of the major factors affecting how compensation is structured for a sales force?

Q. Sales forecasting can be based on which of the following information?

Q. ………….of the following are the steps of traditional selling strategy?

Q. Effective and courteous correspondence with customers reflects ……………of the organization to the prospective cutomer.

Q. ________ is knowing what is needed as new products are being developed

Q. What is the final step of traditional selling strategy?

Q. Using manufacturer’s representatives or sales branches is usually a characteristic of which of the following channel forms?