Q. _________manage a company's brand and product line.
✅ Correct Answer: (C)
brand managers.
Advertising and Sales Promotion MCQs and Notes
Q. ________is a departments within a company that is responsible for producing some or all of that company's marketing communication.
✅ Correct Answer: (A)
full-service agency.
Q. A is a promotion strategy that calls for using the sales force and trade promotion to move the product through channels.
✅ Correct Answer: (A)
push strategy
Q. If a company wants to build a good “corporate image,” it will probably use whichofthe following marketing communications mix tools?
✅ Correct Answer: (B)
public relations
Q. Which among the following is not a mechanical test?
✅ Correct Answer: (D)
consumer dairy test