E-Commerce MCQs and Notes

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📊 E-Commerce
Q. What is software that comes hidden in free downloadable software and tracks your online movements, mines the information stored on your computer, or uses your computer's CPU and storage for some task you know nothing about?
  • (A) web log
  • (B) clickstream
  • (C) anonymous web browsing service
  • (D) none of the above
💬 Discuss
✅ Correct Answer: (D) none of the above
📊 E-Commerce
Q. Who breaks into other people's computer systems and steals and destroys information?
  • (A) hackers
  • (B) softwares
  • (C) hacktivists
  • (D) script kiddies
💬 Discuss
✅ Correct Answer: (A) hackers
📊 E-Commerce
Q. Which factor represents a system's ability to change quickly?
  • (A) flexibility
  • (B) performance
  • (C) capacity planning
  • (D) benchmark
💬 Discuss
✅ Correct Answer: (A) flexibility
📊 E-Commerce
Q. When a transaction is processed online, how can the merchant verify the customer's identity?
  • (A) use secure sockets layers
  • (B) use secure electronic transactions
  • (C) use electronic data interchange
  • (D) use financial electronic data interchange
💬 Discuss
✅ Correct Answer: (B) use secure electronic transactions
📊 E-Commerce
Q. Which of the following is a method of transferring money from one person's account to another?
  • (A) electronic check
  • (B) credit card
  • (C) e-transfer
  • (D) none of the above
💬 Discuss
✅ Correct Answer: (A) electronic check
📊 E-Commerce
Q. A strength of social media and viral marketing is:
  • (A) Cannot be ignored in user's inbox
  • (B) Considered credible
  • (C) It is possible to reach a large number at relatively low cost
  • (D) Highly targeted with controlled costs
💬 Discuss
✅ Correct Answer: (C) It is possible to reach a large number at relatively low cost
📊 E-Commerce
Q. RACE is a practical framework to help marketers manage and improve the commercial value gained from digital marketing. The term stands for Reach, Act, C, Engage. What does 'C' refer to?
  • (A) Collaborate
  • (B) Collect
  • (C) Consolidate
  • (D) Convert
💬 Discuss
✅ Correct Answer: (D) Convert
📊 E-Commerce
Q. The approach by which applications of internal and external electronic communications can support and influence strategy is a definition of:
  • (A) Corporate Strategy
  • (B) E-channel strategy
  • (C) E-business strategy
  • (D) E-business responsibility
💬 Discuss
✅ Correct Answer: (C) E-business strategy
📊 E-Commerce
Q. Before developing any type of strategy, a management team needs to agree the process they will follow for generating and then implementing the strategy. A framework that gives a logical sequence to follow to ensure inclusion of all key activities of an ebusiness strategic development is generally known as:
  • (A) An E-channel strategy
  • (B) E- business stratification process
  • (C) A strategy process model
  • (D) Multi-channel e-business strategy
💬 Discuss
✅ Correct Answer: (C) A strategy process model
📊 E-Commerce
Q. What could be an implication for an organization if an e-business strategy is not clearly defined?
  • (A) Clear direction of e-business strategy
  • (B) Effective integration of e-business at a technical level
  • (C) Greater opportunities from evaluation of opportunities
  • (D) None of the above are applicable
💬 Discuss
✅ Correct Answer: (D) None of the above are applicable

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