Q. _____ consists of a group of customers who share a similar set of wants
✅ Correct Answer: (A)
Micro Marketing
Advance Marketing Management 2 MCQs and Notes
Q. _____ includes that other company s offering similar products & services to the same customer at similar prices.
✅ Correct Answer: (B)
Competition.
Q. Which concept holds that consumers will not buy enough of organizations product unless it takes large scale selling and promotion effort?
✅ Correct Answer: (B)
Selling.
Q. A _____ is a trade of vale between two or more parties.
✅ Correct Answer: (A)
Transaction.
Q. . Which of the following best identifies how marketing must be understood today?
✅ Correct Answer: (A)
Satisfy customer needs.
Q. Which one of the following is not one of the P s of marketing?
✅ Correct Answer: (D)
Production.
Q. All companies strive to build _____ strength.
✅ Correct Answer: (A)
Brand.
Q. _____ includes the configuration of benefits, value, cost and satisfaction
✅ Correct Answer: (D)
Invention.
Q. _____ needs the interest of the buyer.
✅ Correct Answer: (A)
Product.
Q. Marketing creates profit by creating _____ to the buyer.
✅ Correct Answer: (A)
Value.