E-Commerce MCQs and Notes

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📊 E-Commerce
Q. …………….is a systems approach to Managing the entire flow of information, materials, and services from raw material suppliers through factories and warehouses to the end customer.
  • (A) CRM
  • (B) SRM
  • (C) EDI
  • (D) SCM
💬 Discuss
✅ Correct Answer: (D) SCM
📊 E-Commerce
Q. ……………….and ………………… were the enabling technologies that laid the ground work for E- commerce
  • (A) SET and SCL
  • (B) SCM and ERP
  • (C) EDI and EFT
  • (D) None of these
💬 Discuss
✅ Correct Answer: (C) EDI and EFT
📊 E-Commerce
Q. The process of getting customers to pass along a company's marketing message to friends, family, and colleagues is known as ______________.
  • (A) affiliate marketing
  • (B) viral marketing
  • (C) permission marketing
  • (D) blog marketing
💬 Discuss
✅ Correct Answer: (B) viral marketing
📊 E-Commerce
Q. Which of the following is a new and disruptive Web feature or service?
  • (A) xml
  • (B) diffserv
  • (C) blogs
  • (D) cdma
💬 Discuss
✅ Correct Answer: (C) blogs
📊 E-Commerce
Q. ______________ is a program that you can run from the DOS prompt in the Windows operating system in order to check the connection between your client and the server.
  • (A) ping
  • (B) telnet
  • (C) tracert
  • (D) ssl
💬 Discuss
✅ Correct Answer: (A) ping
📊 E-Commerce
Q. All of the following are technologies used to gather information about you online except ______________.
  • (A) spy ware
  • (B) cookies
  • (C) gmail
  • (D) anonymizers
💬 Discuss
✅ Correct Answer: (D) anonymizers
📊 E-Commerce
Q. E-commerce technologies have improved upon traditional commerce technologies in ______________.
  • (A) richness
  • (B) reach
  • (C) both richness and reach
  • (D) neither richness nor reach
💬 Discuss
✅ Correct Answer: (C) both richness and reach
📊 E-Commerce
Q. A website offering content created by third party transparently to customers is an example of ______________.
  • (A) reinter mediation
  • (B) syndication
  • (C) virtual manufacturing
  • (D) build-to-order
💬 Discuss
✅ Correct Answer: (B) syndication
📊 E-Commerce
Q. ______________ are networks that connect people within a company to each other and to the company network.
  • (A) bitstreams
  • (B) extranets
  • (C) internets
  • (D) intranets
💬 Discuss
✅ Correct Answer: (D) intranets
📊 E-Commerce
Q. Which of the following is a measure of the percentage of purchasers who return to a Web site within a year?
  • (A) loyalty
  • (B) reach
  • (C) regency
  • (D) unique visitors
💬 Discuss
✅ Correct Answer: (A) loyalty

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