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Q. Some television stations chose to air infomercials as an alternative to the previous perform of ________.

Q. A black and white photographic print of the final artwork used to replicate the advertisement is called _____________.

Q. ---------is a warning to potential thieves and muggers.

Q. ____________ is an extended degree of consumer awareness of an advertisement within a specific media.

Q. ______________ is a regular program sponsored by only one advertiser.

Q. ____________ is a reduction from regular rates when advertising contracts to use quantities of advertising.

Q. ________ agencies specialize in endorsement of brands in the various social media platforms like blogs, social network sites, Q&A sites, discussion forums, micro blogs etc.

Q. Core brand values should be predictable via________.

Q. With the help of-------a retailer pays an outsider party to undertake one or more of its operating functions

Q. ------ helps the retailers to face the crisis situations.